I’ve been getting ALOT of questions recently about Google Adwords, how it works, and how to optimize results. This video from Google helps to demystify why ads show up, and what some of the factors are for getting good ranking.(hint: there’s more to it than paying enough money!) Enjoy!
Taking it to the next level!
Ping.fm
If you’re always on the run, you may not have time to sit down at a computer and update your page every day or two. Did you know that you can update your page status from your phone? Using a service like Ping.fm, you can send a text message or [...]
Best Practices
So how can you get the most out of the time you spend maintaining your page? Read on!
Consistency
It’s really easy to create a page, but for real results from your page, it’s important to be consistent when adding information. This way you are keeping people engaged, and demonstrating trust with your customers. Simply becoming [...]
Part 1. Getting Started
Why should you have a Facebook page for your business?
Simple! Much of the web is based on a ‘pull’ method. You are constantly trying to pull people to your website, for information, pictures, sales, etc. Facebook allows you to “push” updates to where people are already spending much of their time, and [...]
Figure 1. Traditional Web Browsing
Let’s say you want to keep up with all the new information on many different sites, but you don’t have the time to go visit each one of them every day. Figure 1 diagrams the problem.
The solution? RSS of course!
RSS allows you to go to one site(called a reader) that pulls [...]
Quality content for website, print, and advertising is a scarce resource. Content is often created as an afterthought, with little regard for quality. Many avoid it, even fear it, because they don’t consider themselves good at grammar. But what if I were to tell you that good content could be created without a dictionary, and without being able to identify a past participle? (Actually, a past participle is defined as job security for English teachers!).