There’s two approaches to marketing. Conventional vs Common-Sense.
A conventional marketing plan probably sounds alot like this:
“In an effort to promote brand-awareness within a cross-section of your target demographic, and increase your monetization potential, it is recommended that you leverage your self-contained locomotive capabilities to establish your physical presence within the center of the highest density collection of core potential consumers(also known in lay terms as a group of people), and capitalize on your vocal assets, and your facial contortions(aka “smile”) to begin the process of introducing your cold market to the services that form the core of your monetization potential. Enhancing this venerable approach by presenting free tangible wood or cotton based sheets of information that your potential clients can retain for future reference purposes can only further improve the efficacy of the potential returns per unit of time and effort expended, thus allowing capable marketers to work “smart” and not hard. Capisce?”
As opposed to the common-sense version:
“Go tell people about your business!”
Don’t let all the marketing technical jargon confuse you. It’s just what marketing experts use to make their advice seem important. But is it really so hard to find a couple of ways to get the word out about your product/service?
Just a thought from AT Design.